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Bandwagon has arrived. Please board quickly.

February 16th, 2007 Posted in Building Community

I’ve never actually felt dirty after reading a book description. Thanks to David Silver, that’s all changed. Check out the description of his latest book, Smart Start-Ups: How Entrepreneurs and Corporations Can Profit by Starting Online Communities:

In Smart Start-Ups, angel capitalist David Silver explores the moneymaking opportunities to be found in the new online and mobile communities. Social networking software is more than just a way to meet new people; it’s also a business modeling opportunity that will make tens of thousands of people mega-millionaires. This book examines this new social phenomenon from an entrepreneurial standpoint. Entrepreneurs can make fortunes by creating online and mobile communities for niche and target audiences. Part narrative and part how-to book, Smart Start-Ups examines the landscape of online communities, revealing what’s happening, who the major players are, what makes them successful and why. Plus, it provides readers with the tools they need to research, facilitate ideas, and develop a business model for their own smart start-up.

While I’m certainly trying to keep an open mind, this just smacks of negative vibes. I’ll be interested to see if anyone offers me a review copy!

Hat tip: Communiteer

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  • http://brandautopsy.typepad.com johnmoore (from Brand Autopsy)

    Oh my that’s reads like a “Snake Oil Social Media Salesman” pitch.

  • http://brandautopsy.typepad.com johnmoore (from Brand Autopsy)

    Oh my that’s reads like a “Snake Oil Social Media Salesman” pitch.

  • Phil Osborne

    Its’ great, while ‘they’ still don’t get it it lets the people who do get on with it… trying to control is the management oldbrain kicking in, hoping to restore the privilege position of the company in the value creation process… let them be eventually they will have no choice but to go away…

  • Phil Osborne

    Its’ great, while ‘they’ still don’t get it it lets the people who do get on with it… trying to control is the management oldbrain kicking in, hoping to restore the privilege position of the company in the value creation process… let them be eventually they will have no choice but to go away…