Community Guy – Jake McKee » Blog Archive » Rapid Fire

Rapid Fire – Monday, November 12

November 13th, 2007 Posted in Daily Links

Perfectly Timed Photos

Wow, some fantastic photos caught at JUST the right moment!

Andy Sernovitz’s Damn, I Wish I’d Thought of That!: Whole Foods: Missing the point

Andy correctly argues that Whole Foods is getting it wrong, and could solve their problems by doing something pretty simple: “Train your employees to participate the right way.”

Tags: participation, marketing2.0, doingitwrong, dailylinks

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This entry was posted on Tuesday, November 13th, 2007 at 3:01 am and is filed under Daily Links. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Jake McKee is the Chief Idea Officer and Ant Wrangler at Ant's Eye View, a customer experience strategy practice focused on helping clients escalate their customer experience. With a rich background in customer collaboration, online communities, and fan groups, and Web development, community management, and product development, Jake helps organizations understand how to act like groups of people, rather than soulless money making machines.

In a past life, Jake was the Global Community Relations Specialist for the LEGO Company, where he spent five years on the front lines of customer-company interaction.

Jake is also the co-author ofSocial Media Marketing - The Next Generation of Business Engagement, written together with Dave Evans.