Community Guy – Jake McKee » Blog Archive » Rapid Fire

Rapid Fire – Thursday, July 03

July 4th, 2008 Posted in Daily Links

New Survey: 55% of Companies Not Prepared for Online Reputation Crisis

“53% of companies are making reputation monitoring a strategic priority in 2008. Yet, only 42% have any kind of online reputation plan in place”

Tags: research, crisis, dailylinks

View all my bookmarks on Ma.gnolia

Like this post? Check out some related content:

This entry was posted on Friday, July 4th, 2008 at 2:00 am and is filed under Daily Links. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Jake McKee is the Chief Idea Officer and Ant Wrangler at Ant's Eye View, a customer experience strategy practice focused on helping clients escalate their customer experience. With a rich background in customer collaboration, online communities, and fan groups, and Web development, community management, and product development, Jake helps organizations understand how to act like groups of people, rather than soulless money making machines.

In a past life, Jake was the Global Community Relations Specialist for the LEGO Company, where he spent five years on the front lines of customer-company interaction.

Jake is also the co-author ofSocial Media Marketing - The Next Generation of Business Engagement, written together with Dave Evans.